A press briefing was held by Forward Management Group at 10: 00 a.m 15th April in Shenzhen Wuzhou Guest House. The press briefing announced the formal release of Forward Whitepaper---Golf Industry Report of China, a non-profit projec initiated by Mr Wang Jun, president of Forward Management Group, and launched the inauguration of the first Forward Whitepaper 2009.  Wang Jun, President of Forward Management Group, Chen Chaoxing, General Manager of Forward Management Group, Han Ziding, CEO of Guangdong Golf Channel Co., Ltd, and professionals of the industry attended the press briefing.

At the press briefing, Wang Jun, president of Forward Management Group---the host of the press briefing, and Han Ziding, CEO of Guangdong Golf Channel addressed the theme. In his speech, President Wang Jun announced Forward Whitepaper---Golf Industry Report of China as a non-profit the project, and expressed his hope that Forward Whitepaper become a brand product of golf in China. In order to serve the industry of Golf in China. Forward Whitepaper will be written and published year by year.

General Manager Chen Chaoxing, made a summary of Forward Whitepaper---Golf Industry Report and a brief introduction of major findings in this book. He also announced the important data of the present development of golf in China extracted from Forward Whitepaper. Prepared by Forward research group for one year, Forward Whitepaper is written out of careful investigation, scientif statistics analysis. The analysis is based on the first hand data collected from the first line of golf company and staff with the methods of field investigation, questionnaires, telephone interviews. The purpose for Forward whitepaper is to provide accurate data for the development of golf in China, and to promote the development of golf in China.

Forward Whitepaper---Golf Industry Report (Year 2009) reports the issues of golf course facilities in China, situations of course management, core golf population and relevent golf policies, law and regulations in China, all of which reflect the current situation of the development of golf in China. According to the data revealed in the press briefing, there are 348 operating golf facilites in 2009, consisting 7772 holes, which is amount to 432 18-hole equivalents(excluding courses in Hong Kong, Macow, Taiwan ). It is estimated that the core golf population in China is approximate 300,000; the demostic playing rounds in 2009 is 8.72 million, among which 94% are contributed by core golf population. Comparing with the data of 2008, the growth rate for domestic courses is 11.%, and that for core golf population is 22.7%. Even though world financial crisis affected golf industry worldwide, China¡¯s golf industry develops with great vitality.

The host of the press briefing---Foward Management Group is the only professional golf company that covers the major business of golf in China, including golf course design and construction, club management, events organization, Forward Golf Tour Schedule (FGT). As the most famous domestic golf management company, Forward Management Group is commited to become a brand enterprise with social responsibility, brand excellence, integrity and aspiration.